NewsBasis’ mission is to transform media relations through superior technology and design, making it more effective and efficient for both journalists and companies. NewsBasis is developing an online platform that connects journalists to companies and other influential people, enabling them to share/promote their perspectives more effectively and to manage their messaging using new, unique approaches enabled by technology. Darryl Siry, founder and CEO, was previously Chief Marketing Officer at Tesla Motors and Fireman’s Fund Insurance Company where he led award winning media relations and marketing programs. Darryl is also a regular contributor to Wired.com and other online news outlets. Jacob Rothstein is the Chief Technology Officer, responsible for technology architecture and engineering.