Website: www.helpscout.net/
Every great customer service experience is memorable. It's easy to name companies that have provided you with great service because that experience has made you a loyal customer, maybe even for life.
If you think about your last great service experience, what made it great was probably a real person or group of people going out of their way to help. Conversely, bad service is most likely the result of automation, "self-service" tools or someone that only speaks in formulaic scripts given to them by the company.
Online support has become a mission critical problem for businesses. When the average dissatisfied customer shares their bad experience with 16 people and on various social media sites, the impact for your company can be staggering and costly. 71% of Americans have left a company as a result of bad service in the last year alone.
We know the key to great service lies in the all-important "personal touch" from a real person. Until now, it's been too costly for companies to deliver that level of touch online at the scale of a growing business. This is where Help Scout comes in.
Help Scout enables companies to deliver personalized customer service at the scale of a growing business. They essentially add a collaborative layer on top of Gmail, giving companies the ability to understand their customers better, respond faster and keep everyone on the same page.
Hundreds of companies in sales, PR and marketing are using Help Scout every day to communicate with people and keep their team in the loop. You can read more about Help Scout at HelpScout.net.
