Greenhill SAVP announced today it has invested in Mobile Commons, Inc. ("Mobile Commons"). Greenhill SAVP led the Series A financing and was joined by Zelkova Ventures. As a result of this financing, Steve Brotman, Managing Director of Greenhill SAVP, has agreed to join the Mobile Commons Board of Directors.
Based in downtown Manhattan, Mobile Commons (http://www.mobilecommons.com) has developed an easy to use mobile messaging platform. Its web-based user interface enables any business or organization to instantly create mobile campaigns that combine SMS, voice, and mobile web functionality. Mobile Commons' applications seamlessly connect to the web, social networks, existing CRM databases, and other media. Mobile Commons has over 100 blue chip clients, including Bank of America, Credo Mobile, Diageo, Humane Society, Planned Parenthood, and the Sacramento Kings.
Greenhill SAVP's investment in Mobile Commons represents the fund's fifth online media and marketing services investment in the past 18 months.
"Mobile Commons has built a quick, easy and efficient solution that has the potential to revolutionize the execution of mobile marketing campaigns. Mobile Commons is the established leader in the public, advocacy, and non-profit sectors. We are excited to partner with Mobile Commons' accomplished management team to realize its full market potential in the commercial and government sectors as well," commented Steve Brotman, Managing Director of Greenhill SAVP.
"We are very pleased to have Steve join our board and Greenhill SAVP as an investor. Given Greenhill SAVP's notable experience and successful track record in technology-enabled marketing services, we believe they will add significant value and expertise to help us grow our business," said Jed Alpert, Founder of Mobile Commons.
About Mobile Commons
Used by the leading marketers and cause-related organizations in the world, Mobile Commons makes it simple to create mobile programs based around text messaging, voice calls, and web-based interactive components. With these tools, organizations can raise money, build lists, grow support on the web, add interactivity to live events, and spread their ideas more effectively.
Mobile Commons' goal is to provide customers with a seamless offering of products that spans the web, the real world, and the full range of mobile mediums. For more information, visit http://www.mobilecommons.com.
About Greenhill SAVP
With over $100 million under management, Greenhill SAVP makes early stage venture investments in technology-enabled services and business information services companies. Prior fund manager investments include LivePerson (NASDAQ: LPSN), OpenWave (NASDAQ: OPWV), YellowJacket (acquired by the Intercontinental Exchange, NYSE: ICE), UGO Networks (acquired by Hearst Corporation), and KnowledgeStorm (acquired by TechTarget, NASDAQ: TTGT).
Greenhill SAVP is an affiliate of Greenhill & Co., Inc. (NYSE: GHL), an independent global investment banking firm with offices in New York, London, Frankfurt, Toronto, Tokyo, San Francisco, Dallas and Chicago. Greenhill SAVP leverages its deep domain expertise, a proven investment track-record, and a global corporate network to create significant portfolio value. For more information about Greenhill SAVP, please visit http://www.gsavp.com.
